With such looming pressure to excel, apps must be put through meticulous, comprehensive, and repeated testing to ensure the excellence of operation in the real world. Essentially, it must be developed and updated to retain customer favor, which is a tall order given the number of competitors each app must go up against in every industry, vertical, or domain. The app must be equally exceptional in terms of aesthetics, design, and navigability.
To stand out among them, any single iOS app must be able to provide unique, flawless, and user-friendly functionality. As of 2022, an average of 1,235 new apps are released on the App Store per day.
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